Masters Golf Series by UBS & THY
Client
UBS, Turkish Airlines
Agency
Sportsnet
Event design and communications for a Masters golf series bringing European masters together under UBS and Turkish Airlines at the National Golf Club in Antalya, Belek, with an event website, magazine advertising, and on-site materials carrying the series identity.
Digital, event website home page.
Print, magazine ad.
Digital, magazine ad.
Promotion across digital and print media, direct mail invitations, emails, and on-site activations, extending the event beyond the course itself.
Panels and backdrop from the "Champion Chefs on Display" event.
Champion Chefs on Display
A cooking workshop and taste competition held during the event week, giving participants a chance to showcase culinary abilities alongside their golf skills, with panels, backdrops, and catering-stand materials supporting the experience.
Print, backdrop from the catering stand.
Special cocktails and appetizers served at opening and closing parties for participants and Miles and Smiles card members, with cocktail lounges and meet-and-greets, invitations, giveaway items, signage, a live scorecard, and an engraved trophy completing the event system.
Print, direct mailing, invitation card.
Print, logo application on giveaway t-shits.
Print, backdrop from an on-site refreshment station.
Print, signage from the golf course.
Digital, live scorecard from the event website.
Engraved trophy for the winners.
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