Apokyn’s Launch: On-Demand Therapy for Parkinson’s Disease
Client
Supernus
Year
October, 2022
Redefining convenience for Parkinson’s patients, crafting the revolutionary instaON concept for Apokyn. Ditching traditional medical imagery, I swapped the pen with a vibrant 5-minute ready meal packaging, injecting hope and speed into Apokyn’s narrative. My designs, encompassing journal ads and dynamic website landing pages, redefined what “fast relief” looks like for DTC audiences, making Apokyn the instaON solution to their daily challenges.
Print, Adcept
Journal Ads and Website
As the art lead, I orchestrated the transformation of the hero image, extending its impact across journal ads and website landing pages. Taking charge from conceptualization to final execution, I steered the creation process—managing 3D modeling of packaging and crafting compelling layouts for the ad compositions.
Digital, Journal Ad
Digital, Website landing page