Art direction and UI design for Liveperson.com
Client
Liveperson
Agency
Freelance
Designed a clear, scalable UI system for a conversational AI platform, turning complex interaction flows into layouts that guide visitors through product, use cases, and conversion without friction. A mapped user journey and sitemap shaped the information architecture, and an initial framework set the visual and structural rules the full page layouts followed.
User journey and sitemap.
Initial framework.
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